Smart Nora

Throughout the night, Nora listens for early sounds of snoring before they become loud enough to wake the sleeping partner. Once snoring is detected, Nora starts a gentle movement in the pillow insert. This stimulates the throat muscles, allowing for natural breathing to resume, helping the partner and the snorer sleep through the night.

I worked with the Smart Nora team to explore and define a MVP feature set. We held workshops to explore various user experiences, prototyped them, and costed out the bill of materials for the strongest options. This led to a product requirements document used to efficiently communicate with potential contract manufacturing partners.



  • Defining Feature Set
  • Early Phase Product Development
  • Product Requirements Documentation
  • Early ID Concepts